According to the survey gamers in the UK in 2009 spent on casual games 280 million pounds. On average, every British player has spent 117 pounds. Exactly the same study was carried out in other European countries. For example in France, the players spent on online mini game of 220 million euros, while Germany’s players are 440 million euros over the same period of time.
Also conducted research on games for iPhone. They were in 2009, British players have spent 170 million pounds.
The North American market of casual games, is expected in 2011, will come to an elevation in 1,15 billion dollars. A Chinese and Korean market has already conquered the mark of $ 1 billion in annual sales.
“In the future all games will be social,” – says John Vechi, founder of the company’s casual games developer PopCap, – «Each game will be interactive in some way. For example, in casual online game “Bejeweled” for the year 2009 registered 25 million players. We were somewhat surprised by the success of this game, but do not stop and continue to work on improving. These games are very exciting, because each game lasts for one minute. ”
Also, John Vechi believes that interactive nature of online games – a return to tradition, when whole families were playing at home competing with each other.
According to BBC News